Use case
BNPL: Creating a compelling offering for consumers and businesses
Recognising the evolving landscape of financial services and the growing demand for flexibility and convenience, one of Myanmar’s largest private banks embarked on a project to introduce innovative buy now pay later (BNPL) products.
Use case
MobiCash Payments: Entering the acquiring space in an overcrowded market
One of the largest financial institutions in the Middle East had a long-term business strategy to move into the acquiring market. However, as the market was already saturated, it knew it needed to launch something truly different to be able to compete. Recognising the untapped potential in mobile payments in Jordan, the bank chose to focus on creating a value proposition that utilised the high mobile penetration rate in the country to appeal to all market players, from small businesses to large enterprises.